Presentation in Spanish | Presentación en español
Presenter: Kerri K., Area 46
Prepare AA websites for conversational and AI-assisted search by answering newcomer questions clearly, using reassuring language, improving page structure, and providing an obvious next step toward help.
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Description
Prepare AA websites for conversational search and AI-generated answers by writing for the questions people actually ask when they are worried about their drinking, unsure what a meeting is like, or unfamiliar with Alcoholics Anonymous. Effective AI search for AA websites depends on direct answers, reassuring language, useful context, and an obvious next step. Website examples show the value of newcomer-focused wording, strong meeting-finding tools, focused FAQs, and better-organized homepages. The discussion also explores local authority, source wording, voice assistants, analytics, regional content, and the still-evolving ways AI systems select and cite website information.
From the NAATW 2026 Workshop, Sept. 11-13, 2026 | San Francisco Bay Area, CA
